In 1953 Hans Grohe invented the Unica shower rail.
Inventive since 1901

International success thanks to tradition and innovation

Hansgrohe was founded in 1901. The company from the Black Forest has been brimming with new ideas ever since. And the bathroom pioneers have traditionally remained one step ahead of their time. Whether it’s the first affordable hand shower, shower rail or single lever tap: check out exciting inventions here. Many of them have become milestones in international bathroom culture.

hansgrohe Selecta shower head: a Classic turns 50

Children, how time flies! In 1968 the Selecta shower head was launched in the Black Forest, and from then on this product transformed the weekly family bathing day into a real treat. The very fact that you could adjust a shower jet to make it harder or softer was a real novelty. To really enjoy your body care routine, all you had to do was to briefly rotate the shower head at the outlet. Thus the top-quality shower quickly became a favourite with the customers.

For lots of people, to this very day "Selecta" remains the quintessential hand shower. It was ultra-modern and reflected the taste of the times: it featured optimal functionality, angular design elements and a technical look overall. For the first time, hansgrohe combined Plexiglass on the handle and shower head with chrome-plated elements. The metal effect was enhanced by the refraction of light created by the shatter-proof plastic material.

The chic shower went down well. Selecta is undisputedly the Hansgrohe Group’s best seller. With more than 30 million units sold, it became something of a miracle product. It even surpassed the VW Beetle, which was the world’s best-selling car, having sold around 21.5 million vehicles (up to 2002). The company sold 70,000 Selecta shower heads in 1968, and just three years later this number had already jumped to 606,000. The fact that it became such a big seller is also down to the construction boom of the late 1960s.

Innovation is our driving force

The invention of the Selecta shower head in 1968 was a stroke of luck in the history of sanitation, albeit no coincidence. At hansgrohe, expertise and a love of innovation go back a long way, almost 120 years to be precise. Ever since, the brand name has been associated with superior quality, and for good reason. Company founder Hans Grohe had so many good ideas that he played a pioneering role in the development of the private bathroom. His craftsmanship and design set the trends for many decades, and continue to enrich the lives of people all over the world to this day.

Multi-patented water indulgence for you

Today, when you purchase an ultra-modern bathroom or kitchen product from premium brand hansgrohe, you benefit from all the experience that the company has accumulated. At the same time, the Hansgrohe Group is one of the leading innovators in the industry. Its inventiveness is apparent in its award-winning designs, numerous patents and exciting future-oriented technologies. Based on its wealth of experience, the Hansgrohe Group is always looking ahead to the future.

For you as a consumer, this means that you will be able to enjoy beautifully designed, user-friendly and often economical products on a daily basis, which will remain in excellent working order over the long term. Plus top-class service, for example with comprehensive advice and spare parts which remain available for a long time.

Shower rails and single lever mixers

Why hansgrohe? Here, a pioneering spirit and German engineering skills have always gone hand in hand. With his hand shower, Hans Grohe created the convenient alternative to the then customary overhead shower in 1928. In 1953 he also invented the shower rail, which the hand shower can be attached to at any height. These days, both inventions are standard in bathrooms all over the world – at that time they were a stroke of genius, and changed people's showering habits. With its water-saving showers, hansgrohe was thinking about resource conservation and climate protection long before they became fashionable, and became a "green" industry pioneer.

Who invented it? hansgrohe.

  • Affordable hand shower with white porcelain handle (1928)
  • Automatic waste and overflow set for the bath tub (1934)
  • Unica shower rail (1953)
  • Selecta hand shower with adjustable jet types (1968)
  • Colourful plastic showers Sixty and Tri-Bel (1970)
  • Allegroh single lever tap (1981)
  • Mistral Eco water-saving hand shower (1987)
  • Pre-installed shower systems and shower panels (1989)
  • iBox universal concealed installation basic set (2000)
  • Raindance rain shower (2003)
  • Environmentally-friendly showers and taps with EcoSmart (2007)
  • ComfortZone taps (2011)
  • And lots more
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